Business as an Agent of World Benefit
I trekked down to sexy Cleveland, Ohio two months ago to gain some much needed perspective, learning, participation, and connections in the area of CSR (Corporate Social Responsibility). The conference, called "Business as an Agent of World Benefit," was an intersection of academia, non-profit, and profit organizations - though the participant profile was largely academic. I found the conference really eye-opening to the complexities of driving CSR... of which I was faintly aware.
I'm happy to share that, one of my absolute favourite speakers/speeches from the conference is now freeee to seeeee. I HIGHLY recommend finding some time (an hour!) to watch this video of Proffesor C.K. Prahalad. You won't regret it. The other speeches are of course wicked-good as well (woot for Ray.)
Link: http://worldbenefit.case.edu/inquiry/speechHome.cfm
Enjoy!
-Sma
